The Roncast 10: TRC10 – How Your Bad Online Reputation Is Killing Off 90% of Shoppers
Good online reputation is a critical success factor for your offline business because your online reputation influences your customers’ buying decisions. Small business owners struggle to build a large customer base as they don’t have a big marketing budget to sway customers. Being perceived as unreliable or unfair can make it more difficult for small business owners to grow their customer base.